About
Built by a contractor, for contractors.
Fullboard runs marketing the way we wish an agency had run it for us. We hired two for our own company and learned the difference the hard way.
[01] Why we exist
We got burned twice. Then we built Fullboard.
Over the last couple of years, the home-services company I run hired two marketing agencies. Both came recommended. Both were easy to deal with. That was never the problem.
The first spent about ten months rebuilding our website. It cost thousands, plus a monthly hosting fee nobody mentioned until the end, and we were told it would rank better than our old site. It ranked worse. We did not even control it: no access to our own files, locked to their hosting, our login shut off until we asked for it back.
The second ran our Google Ads for six months with the tracking broken the whole time, so almost none of our traffic was counted and we were flying blind. They posted about services we do not offer, in cities a thousand miles away, once under the wrong company's name. The fee was most of what we spent. We only saw how bad it was when we took it in-house: same market, same budget, and the booked work took off.
We never got our money back. So we built something better.
We are not naming either of them. They were not villains. The trouble is the model the whole industry runs on: a big bill, a long timeline, a stack of reports, and a contractor locked out of the thing they paid for, with no real way to check the work. Contractors get the worst of it, because most of us do not have time to look over anyone's shoulder.
So we built Fullboard to be the company we wish we had hired, and to make sure the next contractor never ends up where we did.
[02] How the model works
A full team's output, without the full team's overhead.
A traditional agency bills you for a room full of people: account managers, strategists, junior staff. We pair a small senior team with AI tools that handle the production and the number-crunching. People run it and sign off on everything that ships. You get what that room would have produced, at a price a contractor can actually carry.
[03] How we operate
A short list we do not break.
We show the numbers
Live dashboards, not monthly PDFs. If you want to see it, you can see it, any time.
You own everything
Website, ad accounts, data, domain. All in your name, all yours to take.
No lock-in
Three months to prove it, then month-to-month. You stay because it works.
We charge for results
We set your targets up front and measure them across everything we run. Miss them and we work at no management fee until you are there.
We say no
If a service will not pay off for your business, we will tell you. We would rather keep you than sell you.
We speak plainly
No jargon, no spin. We talk to you like a contractor, because that is who built this.
[04] The receipts
We would rather show you than tell you.
This is our own shop, after we fixed the broken tracking and took the ads back in-house. Same market, same ad budget, nearly six times the leads. Ask for the full breakdown in your game plan.
Qualified leads a month
Get your free game plan
See what we would do for you.
The free game plan is the best way to find out if we are a fit. We dig into your marketing and show you what is working, what is leaking, and what it is worth to fix. No obligation.
Free · No contract · You own everything